Wednesday, October 31, 2012

My New Stuff.

Can be found at my new theworkandwork.com



Curriculum Vitae

Born and raised between Melbourne and Singapore, Adrian's worked as an advertising creative for 8 years.

During this time, he's worked for Ogilvy & Mather, Bartle Bogle Hegarty and Anomaly on global and regional businesses including Ben & Jerry's, Axe, Levis, Mentos, Budweiser, Converse, FHM, Singapore Tourism, American Express, the Economist, Dove and CocaCola. 

He's also been fortunate to have been awarded some of the top industry prizes including 2 Gold Cannes lions, a D&AD Yellow Pencil, several One Show Gold Pencils, Effies and Clios, and was (according to Campaign Brief Asia 2009) ranked the #1 creative in Asia.

In his free time Adrian likes to spend hours deciding between comic book titles, computer games, and moonlighting as an illustrator and disposable prop maker.

Before advertising, Adrian Completed AWARD School in Melbourne, and attended Melbourne University where he graduated with a BA in English & Political Science while residing in Whitley College. During his time there he took swing dancing classes, joined four theatre groups, produced three musicals, planned 2 Orientations Weeks, sat on 3 college-ball committees, started a comic, swam on the college swim team, owned a gym membership, attended dinner punctually, won a Wheatbix eating competition as well as a college scholarship and finally, valedicting for excellency in the area of creative arts (2005).

Work Expereince:


2013- Present Anomaly New York, Snr. Art Director
2011- 2013 Bartle Bogle Hegarty Singapore, Assoc. Creative Director
2009- 2011 Bartle Bogle Hegarty Singapore, Art Director
2005 - 2009, Ogilvy& Mather Singapore, Art Director
2005 DDB Melbourne Intern
2004 Blue Sky Catering, Kitchen hand
2003 Kellards Services, Kitchen hand
2003 Ogilvy Singapore, Intern
2002 Paper Chase, Waiter/ Cashier / Janitor
2001 Civil Defence Singapore, Clerk / Hotline Operator
2000 Modestos, Kitchen hand, Dish washer, Waiter
1999 DDB Singapore Intern

Monday, August 6, 2012

FHM's sexiest women in Non Existence

FHM was under fire from competitors determined to outsex them. Our solution was an integrated campaign which created a whole new category of women to lust over...



  

Thursday, August 2, 2012

Mentos - National Night

With Singapore's birth rate in a sharp tailspin, we decided to apply fresh-maker logic to a real problem and turn the nation's birthday into a mating call.

Big SHOUT OUT to Mentos singapore and Fuse for the amazing beat and patience to deal us.



Writing a rap to save a small country - one more life goal checked off the list. Bing!

Monday, June 4, 2012

Vaseline 'stunt double'





Our foray into thai film with Vaseline Men.

Tuesday, March 27, 2012

Making Shelves

My first ever commercial sculpture work and vinyl sized LP design! For Shelves. 
Thanks to Noel Yeo (of Shelves), Ngai ArhChun (photography) and Colin Faulks for all the, inspiration, critiques and letting me cook all that sculpey in your toaster oven...

Making of here, Shelves here .


Tuesday, February 14, 2012

a doubly sucky valentine's day.


a short film we made for Valentine's day.

Friday, November 11, 2011

Chupa Chups present Scream Stoppers!

With the scariest night of the year hot on our heels, we decided rather than create a traditional Halloween ATL campaign, we'd instead repurpose the traditional Chupa Chups lollipop as “Scream Stoppers”. A revolutionary new device designed to stop screamers from emitting humiliating vocal emissions.

In the run up to Halloween, we distributed thousands of Scream Stoppers where they were needed them most - Horror movie screenings. We tied up with singapore's two largest cinema chains to distribute these new packs before the beginning of horrorthons, broadcasting a special public service announcement we made on the fly with special help from our friends at the Mill, Fuse, Kristal Melson, Ryan Rodriguez (actor/ IT Guy) Joanna Yeo (our scream starlette) and the interns from the BBH BARN Singapore!


Thursday, July 21, 2011

Just a big Chicken type thing

We Shot this with Rapper/Directors "the Sniper Twins" for Mentos. Unfortunately we didn't get to deep fry and eat it after.

Music by Fuse and Bitchy Voices by Daphne, Jeremy and William.

Saturday, July 9, 2011

Follow your Jeans!


Our latest campaign for Levi's follows a buch of guys trying to make it in America, as we recount each moment of their story through their pants. 

Shot on the road with Ben Sullivan on the fringes of California, with the our stunt/actor/talents Eddie, Gavin and Chelsea. We circled townships for 4 days setting up various activities, from freight cart surfing in semi-abandoned Barstowe strip malls, to fish gutting in the Kernville Rapids, to 'rocking out' on the top of Motel Isabella, to collect an series of scuffs, stains and smells that would be eventually digitized and translated into large format maps by Kristal Melson & Avant Works. All in 3 months!    

Check out the google mapped jeans here.


Wednesday, July 6, 2011

Peace, Love & Icecream

Ben & Jerry's 2009

It all started in October 2008 when my Creative director approved the proposed layouts as well as my 2-month relocation to a small backroom studio on AnnSiang Hill, where I'd spend the better part of February and March high on paint fumes and on my knees putting together this Ben and Jerry's campaign.

Special thanks to Kelly 'megaMc' Chin, Kimberly 'mega(won)ton' Wong, David Stevanov, Daniel Foo, and Peter Oh for all the love, sweat and joy you brought to the table and my days.

See the 'making-of pics' here and here


Tuesday, February 8, 2011

ROJAK 17


Another 'High tact' poster this time for FARM.SG's Rojak night to be held at BBH. 
Made together in a day with Ken Choo, Shawn Loo, Hannah Pichay, Doug and Daniel Foo.

Saturday, January 8, 2011

Vampire Weekend in Poland

When Levi's launched their latest 'after dark' collection - a series of dark rinsed and tight cut denim. We ended up in Warsaw with Szymon Roginski, to shoot a bunch of gaunt clobber kids very heavily inspired by Bill Paxton's Role in Katherine Bigalow's Before Dawn and other movies I won't mention.  

Monday, May 3, 2010

Bring your kids to YourSingapore.com!




(Or just the inner kids you keep locked up in your basement)
Created by Mechanique Generale

Saturday, April 3, 2010

Singapore Tourist Board "HighEnergy"



High Energy Singapore! from Adrian Chan on Vimeo. Shot by Olivier Gondry for STB & BBH. My first ever 'big shoot', it was pretty exciting.

Saturday, May 17, 2008

Economist 'Helicopter'


Sometime ago, Eugene Cheong and I were discussing an idea for a line that he felt needed type setting in a skyscraper looking block-font. After snooping around I found a spectacular example of this done by local design gurus Phunk Studio. Upon presenting this throught to Mr. Cheong, we both decided it was the way to go, and under my breath I murmured something about the poor guy who'd have to illustrate the piece.

Little did I know that person would be me.

Thankfully we only ever changed the copy (and then the kerning) once.

Friday, May 16, 2008

FHM

Some very content heavy posters for FHM Singapore "Bikini/ Kinky/ Lingere"


Wednesday, February 13, 2008

The less than incredible machine



This is a poster I had the privilege of working on with Eric Foenander - the house illustrator at O&M. He doesn't have a site but is a pretty hard target to miss if you find yourself at Blu Jazz having a 'Goodtimes'. It was however originally penciled by Brian Vallesteros who unfortunately due to mysterious circumstances never completed the piece, so Eric took great care in recreating the piece from the ground up.

Tuesday, February 12, 2008

Tuesday, January 1, 2008

The 'Quit Ring'



Conceptual finger-bling for the Singapore Health Promotion Board's anti-smoking campaign for women.

Friday, November 2, 2007

Singapore Design Festival 2007

When the Design Singapore Council (DSC) approached us to promote their bi-annual design festival, they wanted a campaign that ‘made sense’ of design and spoke to the everyday Singaporean on the street. That is why we decided that to create a campaign that took a very everyday piece of design that singaporeans are incredibly familiar with - the instructional ‘Fine’ signs - and turn them into signs that made them use their lateral ‘design’ faculties of their minds to decipher. 













Monday, October 1, 2007

Modern Originals Face Maker


A microsite we made to launch Levi's Modern Originals collection in asia, it features of works by chinese artists Sulimi, a gameboy musician and Yanwei, a manga artist who are the models and spokes people for the new range.

Wednesday, September 26, 2007

Ogilvy: Divine Discontent

A series of illustrations and icons I did for an Ogilvy conference on being unhappy.











Thursday, May 3, 2007

Panadol Extra















Art Directors: Roy Wisnu & Adrian Chan
Writer: Chris Swift
Phtotgraphy: Roy Zhang